How to Detemine the Ideal Size for a Custom Embroidered Patch

Updated Mar 24, 2023

How Big Should My Patch Be?

The answer to this question is "it depends."  While there are some common sizes for specific groups, there is no one ideal size for a custom embroidered patch.

Over the last 19 years, we have been asked this question a lot! Read further to find out the standard size requirements for some common uses.

How Is Size Calculated?

Our request form allows you to enter width and height. If you want to calculate the overall size, we use the following formula.

  • Add the length to the width.
  • Divide by 2.

For example, our E1076 Canada Goose is 1.7" wide and 2.3" tall.

1.7" + 2.3" = 4.0"

4" divided by 2 = 2"

The overall size is 2 inches.

Youth Activities

Crests for Girl Guides

The majority of our in-stock patches are 2" in overall size. We calculate the overall size as follows; add the width and height together and divide the total by two.

Patrol or circle badges are 2" circles, as are owl badges. Custom patches for events are typically anywhere from 2.5", 3" or 3.5" depending on how much information is needed.

Please note: according to GGC, any item that is produced for events, camps, or travel, must carry the GGC Trefoil logo, the event name and, if space permits, the event date.

Boy Scout & Girl Scout Badges

The most common size for both boy and girl Scouts is 3 inches.

Artwork & Custom Designs

There is no set size for a patch. It all depends on where or how you intend to use it. However, there are some common sizes.

For hats, typically the depth is no larger than 2.5". Many patches worn on clothing can range from 3 - 5 inches in height. Biker patches, designed to fill the back of a jacket are 12 inches with a top and bottom rocker.

Trendy badges that you might find in a retail store have complex artistic designs and typically require more space. If you have a complex design with small, fine details, the patch size must be larger to make these details and text 'stitchable' and legible.

Other Industries

  • Fire and police patches are typically 4 - 5 inches tall.
  • Security badges are also 4 - 5 inches in height.
  • Military patches are shorter, usually 1" tall and 4" wide.
  • Logo patches for businesses are frequently 3 - 3.5 inches.
  • Sports patches are most frequently 2.5, 3 or 3.5 inches.

Designing Your Patch

We have a series of templates for the various sizes and shapes of custom patches that you can download and use. Check out our design templates.

Looking to design your own custom merchandise, grow your brand, or are you interested in creating a lasting keepsake for your unit, camp, or troop? We can help.


Julaine Scott

This article was supplied by our web developer. As a child, Julaine was a member of Brownies and Guides and later became a Junior Leader. When not at her computer, you can find her outside in her garden.


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